Philosophy Lexicon of Arguments

Denotation, naming: specify a word or phrase for an object. Related terms description designation.
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Gabriele Röttger-Denker Barthes zur Einführung Hamburg 1989

I 20
E.g. Spaghetti package with Italian tricolor
Signified: is formed by the real object.
Signifier: is formed by the photographed object.
Denotation: the literal image is denotated.
Connotation: the symbolic image is connotated.
Cultural knowledge is necessary for interpretation.

Barth I
R. Barthes
Mythologies: The Complete Edition, in a New Translation New York 2013

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Ed. Martin Schulz, access date 2017-05-24