Algorithms/Christopher Steiner/Morozov: "Algorithms can bring us new artists, but because they build their judgment on what was popular in the past, we will probably end up with the same kind of forgettable Pop we already have. It is clear evidence of the technology that all these years mediocre music is included in the analysis." (1)
Morozov: Of course, algorithms can be configured differently - and some independent labels may choose to release music that will remain unpopular - but it is hard to expect major labels to miss the opportunity to earn more and safer money by using algorithms.
((s)VsMorozov: It is not about the fact that unpopular music or art is perhaps more interesting, but about new forms that are not found or even invented when algorithms are programmed to follow pre-drawn paths. However, in most algorithms there is a random element. This random element is also an important tool to prevent manipulation. Calculable behavior is more manipulable than unpredictable.)
After online media record the behavior of their users, they use algorithms to automatically generate new and customized content. (2)
Morozov, Evgeny. To Save Everything, Click Here: Technology, Solutionism, and the Urge to Fix Problems that Don’t Exist (S.160). Penguin Books Ltd. Kindle-Version.
1. Christopher Steiner, Automate This: How Algorithms Came to Rule Our World (New York: Portfolio Hardcover, 2012), 88.
2. for more on this, see my Slate column: Evgeny Morozov, “A Robot Stole My Pulitzer,” Slate, March 19, 2012, http:// www.slate.com/ articles/ technology/ future_tense/ 2012/ 03/ narrative_science_robot_journalists_customized_news_and_the_danger_to_civil_discourse_. html._____________Explanation of symbols: Roman numerals indicate the source, arabic numerals indicate the page number. The corresponding books are indicated on the right hand side. ((s)…): Comment by the sender of the contribution. The note [Author1]Vs[Author2] or [Author]Vs[term] is an addition from the Dictionary of Arguments. If a German edition is specified, the page numbers refer to this edition.
To Save Everything, Click Here: The Folly of Technological Solutionism New York 2014